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Channel: Marketing on the Grid » USP
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Unique Sales Position for Energy Marketing Companies: Not Them, You

One unique sales position no energy company or contractor should include in their marketing pitch. When you look at your team, you probably think that they’re a fairly quality bunch.  If you didn’t,...

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Energy Marketing Starts with 8 Simple Questions

Your company’s marketing efforts can be energized (or re-energized) by defining, discovering and promoting who you really are. A unique selling position is…well…just what it sounds like.  It’s...

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